Yesterday’s iCloud announcement has, and will, cause some stir.

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Apple is paving the way for taking Cloud technology to the masses, and all those who wouldn’t stop talking about how scary the cloud is. Free stops a lot of people from asking questions. Often, when speaking to customers about the fact that a lot of our technology offerings are based in the Cloud, you can already see that they’ve shown you the door. Talking to them about the benefits of the Cloud — the ease of use, availability from anywhere — doesn’t seem to change their minds, until they hear the words, “unlimited storage”, as is the case for email archiving in the cloud. Suddenly it sounds more interesting.

iCloud may not be the next phase in Cloud technology, but it’s the next step